How to Buy Wedding Rings Direct

There are literally thousands of websites offering to sell you wedding rings direct online. Buying a wedding ring is a daunting task in a high street store – let alone buying rings online where you pay for the ring prior to seeing it.

Here are a few tips to keep you safe when buying wedding rings direct.

How to Check For Reputable Online Jewellery Websites

When choosing your wedding rings make sure you are purchasing from an accredited jeweller. Choose an online store that is a member of a professional trade association like the British Jewellers Association. Such associations have ethical and quality standards to which their members adhere.

Bliss Rings is a member of the British Jewellers Association and we proudly show off their logo on our website.

Also, check with government watchdog agencies to see if the store has a good record of delivering what they promise. For example, does the store honour its return policy? If there are customer complaints filed with a watchdog then look for another online site from which to purchase your wedding rings direct.

Check out Online Websites Policies Before You Purchase a Ring

All good jewellery stores should clearly outline their policies and commitments to their customers.

At Bliss Rings, we have a privacy policy, an FAQ and also we are very proud to spell out what you can expect from our service via our commitment to you policy page.


Price is probably one of the most important considerations for customers when buying wedding rings direct from a website.

The cheapest site may not be the best alternative – but you also do not want to overpay for the type and quality of ring you are purchasing.

Be sure to get quotes for similar wedding rings on several reputable sites to make sure you are getting the best ring for the best price.

Getting the wedding ring design you want

Find a buy wedding rings direct website that offers multiple styles and types of rings and/or ring designers to choose from.

It is also helpful if the site provides multiple views of the rings available so you can easily see which rings meet your design and style expectations. The more details you can see online the less likely you will end up with a ring that does not meet your expectations.

In our experience in the industry this is the biggest area of disappointment for customers. Often what a customer sees in a single picture on a website doesn’t look quite as nice when they receive their rings in the mail.

This is why Bliss Rings have chosen a different model – where you can try on as many wedding rings as you want in the comfort of your own home before making your selection. We often find that after trying on a range of rings our customers fall in love with a ring that is very different from the styles they have been browsing online.

Copyright © 2014-2019 Bliss Rings All Rights Reserved

Engagement and Wedding Rings

Serving all of Kent: Maidstone, Ashford, Canterbury, Medway, Thanet, Folkestone, Dover, Deal, Gravesend, Dartford, Rest of Kent.

Bliss Rings Ltd PO Box 1215, Maidstone, Kent, ME15 9JP, England.

Terms & Conditions | Delivery & Returns | Privacy Policy | Sitemap

Web Design by fairly marvellous Kent